EDITION BUSINESS / EN

International expansion

Conceptual illustration featuring an antique metal shield, stacked shipping containers, and a red and white striped traffic barrier against a dark blue background.

News · 19.10.2026

France and Germany propose an emergency mechanism to restrict access to the European single market

Paris and Berlin have sent a letter to the European Commission proposing a new rapid-response trade defense tool. The objective is to allow the EU to activate restrictions against third countries through a **reverse qualified majority** within days, in response to distortions such as **dumping** or **massive subsidies**. The initiative, which seeks to reduce dependence on critical suppliers, will be debated at the European summit in October 2026.

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Scale model of a luxury electric car on a stone pedestal, next to a marble charger and a key.

News · 14.10.2026

Jaguar targets North America as key market for the Type 01

Jaguar Land Rover has positioned **the United States** as the priority market for the launch of the **Type 01**, its new four-door electric grand tourer, following the positive reception of the prototype in **Canada** and the US market itself. With a starting price of **£130,000** (approx. €153,000) and a power output of **1,030 hp**, the brand aims to attract a new generation of luxury buyers, betting on design and exclusivity amid the uncertainty of electric vehicle demand in the region.

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A magnifying glass rests in front of a closed cardboard box and several blank hanging tags on a smooth surface.

Guide · 14.10.2026

How to Verify Import Requirements in the United States, Canada, and Mexico

A practical guide for exporting SMEs to research tariffs, labeling, and certifications by country and product, and prepare documentation before shipping goods.

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A cardboard box and two blue shipping containers beside a magnifying glass on a stone surface.

Guide · 14.10.2026

Guide to estimating product demand in the U.S. and Canada before exporting

Practical process for Spanish SMEs: how to cross-reference macro, sectoral, and product data using official sources like DataComex, ITC Trade Map, and Access2Markets to validate commercial viability in North America.

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A metal magnifying glass and a brass padlock placed on a grey surface, with a blue shipping container in the background.

Checklist · 14.10.2026

Checklist for Validating International Suppliers Before Closing a Deal

Before signing a contract, check who is behind the company, whether it can deliver what was agreed, and what risks the transaction presents. This guide brings together practical checks and warning signs to help you decide when deeper due diligence is needed.

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An open shipping container filled with boxes is connected by strings and blank cardboard tags to three small shops in different colors, each on a platform.

Guide · 14.10.2026

How to Design a Pricing Strategy for Selling in Different Countries

An international pricing strategy combines the full cost of exporting with the market, channel, and positioning of each country. This guide helps organize the analysis and review profitability without automatically carrying the domestic price over to international markets.

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A brass compass beside blocks of different heights and several spheres on a light surface.

Analysis · 13.10.2026

How to Compare International Markets Before Deciding Where to Expand

A practical method for SMEs to compare demand, competition, barriers, costs, and commercial fit, and prioritize destinations without relying on a single indicator.

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An open shipping container holding wooden crates stands beside a shield and an hourglass.

Analysis · 12.10.2026

How can you reduce the risk of non-payment when selling to customers in Africa or the Middle East?

The risk of non-payment depends both on the buyer’s creditworthiness and on the country’s conditions. Assessing each transaction individually helps compare payment terms, payment methods, cover and foreign-exchange exposure without assuming that one solution works for every market.

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A magnifying glass beside a cylindrical container, a wooden box, and a fabric bag on a beige surface.

Analysis · 12.10.2026

How can you adapt your offering and sales channels when entering Asia-Pacific markets?

Asia-Pacific brings together markets with different preferences, purchasing habits, and regulatory frameworks. For an SME, a stronger entry starts with choosing a specific country and segment, conducting local research, and testing products, prices, and channels before expanding operations.

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A miniature cargo ship carrying containers sits beside a large blue box; on the other side, several cardboard boxes are stacked on a hand truck.

Comparison · 12.10.2026

Sell Directly in Asia-Pacific or Use a Local Distributor?

Direct sales can offer greater control and margins, but require taking on customer acquisition, logistics, and service directly. A distributor provides a local structure and manages part of the operation in exchange for a margin and commercial autonomy.

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A megaphone and a cube with a circular symbol sit beside three stacked cylinders bearing icons of people, a leaf, and a shopping cart. Three differently colored strips extend into the foreground, each with a distinct illustrated landscape.

Analysis · 11.10.2026

How to Adapt Customer Acquisition When Selling in Multiple Latin American Markets

Latin America is not a single market: available channels, digital maturity, and company capabilities vary. A country-by-country method helps determine where to acquire customers, which message to test, and how to measure results without automatically extrapolating regional data.

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A coin with no inscription sits at the center of a plank balanced on a cylinder; a sack and a metal block are on one side, and cardboard boxes are on the other.

Guide · 10.10.2026

How to measure the impact of a weaker euro on an SME’s purchases, sales, and margins

A depreciation of the euro can make imported inputs more expensive and benefit some exports, but the effect depends on currencies, contracts, timing, and the ability to adjust prices. This guide offers a practical framework for identifying exposure and comparing scenarios without confusing them with a forecast.

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