Useful journalism to understand, manage and grow a business.
Search
Sales, cash, and customers each tell a different part of the story. A 30-, 60-, and 90-day review framework helps identify early signals and decide what to adjust, without confusing activity with profitability or viability.
Read story
Useful measurement starts by defining what “returning” means in your business. Learn how to calculate repeat purchase, retention, and churn, and compare cohorts without confusing signals with causes.
Read story
Availability, latency, and incident management measure different aspects of a service. A guide to defining them with clear scope, hours, and calculation methods, without confusing response with restoration.
Read story
Delinquency, default, losses, recoveries, and concentration describe distinct aspects of credit risk. This guide explains what each indicator measures, what questions to ask when interpreting it, and why it is useful to analyze its evolution by vintage.
Read story
A focused set of indicators can help detect schedule, cost, productivity, and quality variances. Their usefulness depends on clearly defining the formulas, sources, and context for each figure.
Read story
Effective monitoring combines a clear baseline, reliable physical measurements, and a review of actual and committed costs. Earned value helps identify variances, but the figures are useful only when interpreted alongside their causes and the team’s technical judgment.
Read story
A positive income statement does not guarantee that every product is profitable. Learn how to identify costs, account for yields and losses, allocate production expenses, and distinguish margin on sales from markup on cost.
Read story
Reach and interactions help explain visibility and interest, but on their own they do not prove that social media is generating business. To measure opportunities, an SME needs to connect clicks, qualified contacts, and conversions to its objectives and analytics systems.
Read story
A practical method for measuring waste, adjusting purchases and food preparation, improving stock rotation, and reviewing results without losing sight of the customer experience or the applicable requirements in Spain.
Read story
Calculate how many room nights your hotel needs to sell to cover its costs, and compare the threshold across seasons using net rates, commissions, and inventory that is actually available.
Read story
What on-time delivery, fleet utilization, empty miles and other indicators measure, how to calculate them, and what precautions to take to turn them into useful decisions.
Read story
Fuel and tolls are only part of the equation. Learn how to gather direct, fixed and indirect costs, account for empty miles, and allocate shared expenses using consistent criteria to compare shipments, routes and customers.
Read story